Travancore Cocotuft is Now GRS Certified – Why is this relevant in today’s world?
- Cocotuft
- Apr 8
- 2 min read
Travancore Cocotuft is Now GRS Certified – Why this is relevant in today’s world?
In a world where sustainability is no longer a choice but a necessity, certifications like the Global Recycled Standard (GRS) are setting new benchmarks for eco-friendly manufacturing. At Travancore Cocotuft, we are proud to announce that we are now GRS-certified, reinforcing our commitment to responsible production and a cleaner planet. But what exactly is the GRS? Why should you care, especially when choosing carpets and doormats?
What is GRS Certification?
The Global Recycled Standard (GRS) is an international, voluntary standard that sets requirements for third-party certification of recycled content, chain of custody, social and environmental practices, and chemical restrictions. It is managed by Textile Exchange, a global non-profit driving sustainability in the textile industry.
Simply put, GRS certification ensures that products claiming to be made from recycled materials are not only genuinely recycled but are also produced responsibly at every stage.
Why GRS Matters for the Carpets and Doormats Industry
Verified Recycled Content
With GRS-certified products, you can be confident that the materials used—like synthetic rubber, PET fibers, and backing components—contain genuine recycled content. This reduces the dependence on virgin resources, helping conserve energy and lower emissions.
Safer Production Practices
GRS restricts the use of harmful chemicals and promotes safe working environments. This means your carpets and doormats are not only better for the planet but also safer for your home, office, or business space.
Eco-conscious Branding for Businesses
For retailers and B2B customers, offering GRS-certified products sends a powerful message of sustainability. It strengthens your brand’s eco-credentials and aligns with the values of today’s conscious consumers.
Reduced Carbon Footprint
Recycling materials into new products takes significantly less energy than producing them from scratch. Choosing GRS-certified carpets and doormats contributes to a lower carbon footprint, making every purchase a small but meaningful step toward fighting climate change.
Transparency You Can Trust
GRS certification isn’t handed out lightly. It involves rigorous audits and supply chain traceability, ensuring that the final product’s journey—from raw material to doorstep—is ethical and environmentally sound.
Travancore Cocotuft: Leading the Way in Sustainable Floor Coverings
At Travancore Cocotuft, we’ve always prioritized quality, durability, and design. Now, with GRS certification, we’re adding a new layer of purpose to our products. Whether you’re outfitting a home, office, hotel, or retail space, choosing our GRS-certified carpets and doormats means choosing a cleaner future.
Join the Movement
Next time you shop for mats or floor coverings, look for the GRS-certified label. It’s more than a tag—it’s a commitment to better living for you and the planet.
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